It involves politics, which involves money.
In order to create, or manufacture, an electoral support base, you have to manufacture an issue. Hitler did it by convincing the Germans that they were being disadvantaged by the French and Jews. Marx, Lenin and others did it by convincing Russian workers that they were being disadvantaged by the wealthy. Pol Pot convinced the rural Cambodians that they were suffering because of people with education (or who wore glasses). etc.
In order to create, or manufacture, an electoral support base, you have to manufacture an issue. Hitler did it by convincing the Germans that they were being disadvantaged by the French and Jews. Marx, Lenin and others did it by convincing Russian workers that they were being disadvantaged by the wealthy. Pol Pot convinced the rural Cambodians that they were suffering because of people with education (or who wore glasses). etc.