The concept that it is possible to establish something as "fact" originates in a philosophically essentialist position, which is not morally neutral, but is a decision that is made to understand the world in a certain way. Currently, scholarly disciplines do not seek to do this... broadly speaking, scientific disciplines seek to test hypotheses about "reality", while artistic disciplines seek to describe various subjective perspectives on "reality". These approaches seek to generate valid conclusions for certain purposes that will be useful to human beings... neither seeks to establish "facts" exactly.
Data are not "facts"... they are a selection of measurements or statements, ie. premises, that are assembled in an argument to describe a conclusion that will have some level of validity in some given context, depending on the strength of the argument and its relevance to that particular context. They don't exist until we measure them... we get them to be data by measuring them, which is a selective process... before this they are elements of phenomena.
I can't help getting annoyed when I see claims of "fact" in popular media. I grasp its application for popular communication, but it's just not "right". When I see this claim it usually doesn't involve sophisticated arguments for doing things some certain way, it is more usually the same thing as saying, "STFU, it's a fact." If a good argument can be stated clearly and defended properly, it is never necessary to use the word or concept of "fact".